2011, A Year in Development, ESCO
Posted on Dec 28, 2011 by Dennis Driscoll in News, Web Design
Lucky Number 13 on our list of launches is ESCO!
ESCO enjoys the reputation across the industry as the leader in high-quality energy efficiency lighting and the committed service, competitive pricing and know-how that comes along with it. To say the least, they have been around a while and needed a facelift. ESCO hired DIF Design to rebrand the company, re-designing all of their materials, website and logo.
We went at this project like all others, market research. Through careful study and target market analysis we arrived at the new look and implimented it on their website.
2011, A Year in Development, Leadership Pioneer Valley
Posted on Dec 14, 2011 by Peter Ellis in News, Web Design
Leadership Pioneer Valley (LPV), our 3rd launch announcement, is a bit personal. Leadership Pioneer Valley, a leadership program designed to raise awareness of the needs and challenges that affect the region, and enhance individual leadership skills, was formed in late 2010.
Without a brand and a website, LPV didn’t get far. We began our work on the logo and branding for the organization, and have transformed it into the website that it is today.
“Pioneer Valley” is in their name and the website does its magic in communicating so.
I am a proud member of the inaugural class of LPV, and its program is more than worth the knowledge and growth it has already brought me.
Horrible Logos
Posted on Sep 10, 2010 by Peter Ellis in Graphic Design, News
If you need a Friday laugh, we got one for you – Horrible Logos.
Are you looking for a hand drawn logo with the worst possible style and quality at a really affordable price? Horrible Logos is the right place for you. They design you a crappy logo for a mere $5. That’s right, 5 BUCKS, so that they can buy a beer at the local watering hole.
Their slogan is – Drawing bad logos for beer money since 2010.
You get what you pay for, literally. Take a look at the website and you will definitely have a good laugh, and when you are ready for a great logo to represent your company, make sure to give us a shout.


