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2011, A Year in Development, Leadership Pioneer Valley

Leadership Pioneer Valley (LPV), our 3rd launch announcement, is a bit personal. Leadership Pioneer Valley, a leadership program designed to raise awareness of the needs and challenges that affect the region, and enhance individual leadership skills, was formed in late 2010. Without a brand and a website, LPV didn’t get far. We began our work…

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2011, A Year in Development, Precision Auto

Our second installment brings you the likes of James Sephenson and the crew at Precision Auto Repair in downtown Springfield. James approached us with a slew of concerns regarding his website. First of which was the look of the website itself – it looked outdated and unimpressive. He then asked us to create a strategy…

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2011, A Year in Development

2011 was a great year for DIF Design, and we had a little trouble keeping up with announcing our new website launches. So, each day (business day, that is) until the year closes, we will announce a new website we launched this year. Without further ado, today’s launch announcement comes directly to you from everyone’s…

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Own your website content

Many online marketing experts and social media gurus will tell you to utilize the power of free advertisement and global reach of social media networks such as Twitter, Facebook, LinkedIn and many others. I give the same advise to our customers in their journey to grow their business online. One thing that I always remind…

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Web Wednesday – November 16, 2011

Web Wednesdays – each Wednesday we will feature a website that we’ve come across while in our process of searching for inspiration, the latest trends, or learning about anything and everything we can get our hands on that interests us. Its Wednesday again! Today we are looking at Treehouse, which is a great tool for…

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Web Wednesday – November 9, 2011

Web Wednesdays – each Wednesday we will feature a website that we’ve come across while in our process of searching for inspiration, the latest trends, or learning about anything and everything we can get our hands on that interests us. Let’s get back to basics for Web Wednesday. Here’s a fun/addicting game for honing your…

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Strictly One on One with Peter Ellis

Check out this episode with Peter Ellis, our Creative Director, appear on Strictly Businews. Strictly Businews is an award winning entertaining business web talk show hosted by Alfonso Santaniello and co-hosted by Cori Verteramo.

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5 Major Benefits of Social Media, Search Engine Marketing and Optimization

A properly designed and developed website with current Search Engine Optimization (SEO) criteria and practices serves as a centerpiece of your online presence and marketing efforts. Periodic (at least monthly) keyword and content optimization of your website is crucial to proper exposure in search engines. Creating and building on relative content for your website, and…

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10 Signs of an Aging Website

These are 10 signs of an outdated or aging website. If you check any one of them after looking at your website, you should consider making some changes and adjustments to your website immediately. 1. Your website is left aligned to the browser window. The website should be centered in the browser window. There are…

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Design a Website on a Small Budget

These economic times are hard, and business owners have to make tough decisions on daily basis. When business cash flow is low; work is not coming in or the budget is being cut, one of the first things that gets neglected is marketing. It is very sad to see a business in the position of…

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